For anyone interested in web traffic information for their website, visit Alexa and get your website listed for free. It produces very interesting stats and is well recognised and used as supporting info when either selling advertising space on your website or when you come to selling the website.

More web traffic = more money.

You could also look at fancy web analytics software which can tell you how many people visited your site, what they click on, how long they were on your website, if they are a repeat visitor. Etc.  The info gathered is normally used to improve the website, mostly to increase the conversion rate of a visitor to a buyer. It’s not cheap, has to be integrated to your website and can be an easy £2k spend a month. But the benefits could out weigh the cost.

Once inkscroll.com is live I will be adding it to Alexa and watching its progress with interest, if it takes off or completely bombs then I can pick up some web analytics software and see how much of a difference it will make.